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Supercharge Your Analytics with ClickHouse and PostHog

8/5/2023

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​Overview:
​In the modern digital landscape, data is king. Organizations of all sizes rely on data-driven insights to make informed decisions and drive growth. ClickHouse and PostHog are two powerful tools that can revolutionize your data analytics pipeline, allowing you to extract valuable insights from your data and optimize your business strategies. In this blog post, we'll dive into what ClickHouse and PostHog are, how they work together, and the benefits they offer for your data analytics endeavors.

Understanding ClickHouse:
ClickHouse is a high-performance, open-source columnar database management system specifically designed for real-time analytical processing. Developed by Yandex, ClickHouse is built to handle massive amounts of data while delivering lightning-fast query performance. It excels at processing complex analytical queries on large datasets, making it an ideal choice for businesses seeking rapid insights.

Key Features of ClickHouse:
  1. Columnar Storage: ClickHouse stores data in a columnar format, which optimizes compression and improves query performance. This means that only the necessary columns are read during a query, reducing the overall data retrieval time.
  2. Parallel Processing: ClickHouse employs parallel processing to distribute queries across multiple cores, maximizing hardware utilization and speeding up query execution.
  3. Real-time Analytics: ClickHouse can handle real-time data streams, making it suitable for applications that require up-to-the-minute insights.
  4. Scalability: ClickHouse's architecture is designed to scale horizontally, allowing you to add more servers to your cluster as your data volume grows.

Understanding PostHog:

PostHog is an open-source product analytics platform that helps businesses track user interactions on their websites or applications. With features like event tracking, user session analysis, funnels, and cohort analysis, PostHog provides valuable insights into user behavior, enabling data-driven decision-making to enhance user experiences and drive conversions.
Key Features of PostHog:
  1. Event Tracking: PostHog enables you to define and track custom events based on user actions, helping you understand how users engage with your platform.
  2. Funnels: Funnels allow you to visualize the user journey, identifying drop-off points and optimizing the conversion process.
  3. Cohort Analysis: PostHog lets you group users into cohorts based on shared attributes, enabling you to analyze their behavior and make targeted improvements.
  4. User Session Recordings: With session recordings, you can replay user interactions to gain deeper insights into how users navigate your website or app.
Integration Benefits:
Integrating ClickHouse and PostHog offers a seamless data analytics pipeline that combines powerful data storage and real-time analysis capabilities. Here's how these two tools complement each other:
  1. Real-time Data Ingestion: ClickHouse's ability to handle real-time data streams pairs perfectly with PostHog's event tracking. You can capture user actions in real time, store them in ClickHouse, and analyze them using PostHog.
  2. Scalability: Both ClickHouse and PostHog are designed to scale horizontally. As your user base grows and generates more data, you can effortlessly expand your infrastructure to accommodate the increased load.
  3. Deep Insights: ClickHouse's fast query performance allows PostHog to provide instant insights into user behavior, enabling you to make quick decisions to improve user experiences.
  4. Custom Analytics: With ClickHouse's flexibility and PostHog's custom event tracking, you can create tailored analytics solutions to address specific business needs.
Conclusion:
In a data-driven world, harnessing the power of analytics is crucial for business success. ClickHouse and PostHog, when integrated effectively, provide a robust foundation for capturing, storing, and analyzing data to extract meaningful insights. By leveraging ClickHouse's high-performance data storage capabilities and PostHog's user-centric analytics features, you can make informed decisions that drive growth, enhance user experiences, and stay ahead of the competition. So, supercharge your analytics with ClickHouse and PostHog today and unlock the true potential of your data.
Hire Us For Technology Strategy
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The War On Technology Cloud Continues

2/7/2023

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While the labor markets continue to be volatile due to the fact that banking and technology has been laying people off, many individuals, as well as small businesses, may be curious as to all of the programs out there for entrepreneurship in regard to technology cloud services.

Luckily for you, we have listed out some of the partners, with the application links, as well as the business benefits.

1) https://foundershub.startups.microsoft.com/ - Microsoft Azure has been gaining market share, and as of February 2023, Microsoft owns 22% of the total market share. This application if approved, can provide you and your firm up to $150,000 worth of credits for up to three years!

2) https://aws.amazon.com/activate/founders/ - Amazon Web Services was early to market their services, and currently holds  33% of the market share. While the perks aren't as big as Microsoft Azure, it is notable to note that up to $100,000 worth of AWS credits are available to a startup to get your business off the ground

3)https://cloud.google.com/startup - Google cloud currently holds 9% of the market share. Similar to Amazon, the perks aren't as large as Microsoft, but they are still quite generous with $100,000 of free credits for founders.

​
Hire Us For Technology Strategy
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Learn The Latest Technology For Free

7/26/2022

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Google Colabatory allows individuals and corporations to install the latest technology via virtualization. Here are the top five reasons individuals, schools, and corporations should leverage Google Colab.

1) Google Colab gives everybody the ability to learn expensive technologies such as apache spark and apache flink, which transforms interpretive programming languages into the JVM, and is horizontally scalable.

2) Without Google Colab an individual would require a large sum of money to setup a cloud server, and best of all, it's free!

3) In the classroom, many students struggle installing IDE's, but love Jupyter notebooks - this product can help the students learn quicker without having to constantly manually install libraries.

4) You can stay on top of the latest technologies because the servers are virtualized, and would cost you no money at all, whereas before it was cost prohibitive.

5) By staying on top of the latest technological trends, one can boost his or her earnings in the classroom as professor, engage students more often, or for those executives in corporate you can better retain your talent and gain a competitive edge.
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Are You Properly Using Gmail?

9/5/2021

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gmail smc

How to use Gmail properly

While one would not consider this specific post to be particularly innovative, it is important to note that many individuals may or may not be utilizing Gmail, and other basic office utilities properly. In order to better facilitate the utilization of technology, one should take into account that Gmail in particular allows one to create rules. We hope by reading this post, one can comprehend the methodologies to create rules.

​1. Search all conversations

Investment Science
2. Figure out what you want to include
Management Consulting, how to use gmail
3. Once you click on create filter, you can ensure that everything is archived, and that the data flows into the proper folder - note we have the jobs folder to the left.
advanced analytic
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How To Fix Technical Debt?

8/17/2020

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Many organizations have issues in regards to how technology is currently managed. One perspective firm's should keep in mind is that always using the latest technology could be an issue because the labor associated to that technology is expensive, there is a short labor supply, and some of the older systems may or may not work with it. On the other hand, if one uses the oldest technology, technical debt will build up, there could over the years be a short labor supply to service that technology, and it will be expensive to replace. Most firms should follow the reversion to the mean approach, which is regarded as a methodology coined in capital markets for statistics, but can be used across all industries. This means that use average technology associated to the business problem because there is ample labor available, it's not too risky, and easy to maintain. The question should always be is this specific technology needed? Who will support it? How much will it cost? How much will my firm profit on? What business features are obtainable in this technical solution rather than other technical solutions? As always keep things simple, and business driven.
Hire Us For Technology Strategy
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    Author

    Michael Kelly has been working within banking technology for over a decade, and his experience spans across algorithmic trading, project management, product management, alternative finance, hedge funds, private equity, and machine learning. This page is intended to educate others across interesting topics, inclusive of finance.

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